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This year’s list identifies women who have the ideas, influence, authority, money, and knowledge to affect the beverage business – both short-term and long-term. Some have been toiling in executive suites, while others have built businesses bottle by bottle.
As the headline says, this list isn’t definitive; nor does it include conceptual constructs: you won’t see “the millennial mom” here, but you will see individuals and partners in hard work, ground-breaking innovation, thought leadership, and, yes, change.
We strive to achieve gender balance in our annual surveys, so why are we focusing on women this year? Because we can, and because we should. Sometimes these lists can be viewed as tokenism, but in this case we feel that by pointing out the members of a cohort of high-powered women in the beverage business – in varied but equally important areas – we can make the argument that there is movement toward balance. That’s not to say it’s been achieved by a long stretch – some of the list’s inclusions come as a result of the power that comes from pointing out disempowerment – but the line is moving, and it’s worth discussing. And also, as with all lists of this kind, very much worth thinking about and pointing out who else is deserving of inclusion.
To read the full article, please visit: https://www.bevnet.com/magazine/issue/2018/leaning-beverage-31-powerful-women-industry