Kombucha Expands Its Audience
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Kombucha Expands Its Audience

Bubbly Gang

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Kombucha has been a highly regional category, but we’re seeing this market start to consolidate around three national players who are pulling ahead of the pack: GT’s Living Foods, KeVita and Health-Ade,” Henkel noted. Brew Dr. and Humm are “neck-and-neck with potential for acceleration,” he noted, while adding that Revive is “offering the most frontal attack on the CSD source of volume.

https://www.bevnet.com/magazine/issue/2018/kombucha-expands-its-audience

Today's blog is written by our very own Daina Trout, MS, MPH

Daina is not just our Co-Founder, she is also a nutritionist that has spent her adult life dedicated to finding and sharing health and wellness through food. With 2 masters' degrees in nutritional biochemistry and public health, Daina has called upon her education often while leading the way at Health-Ade - from how we make every batch of kombucha, to how we talk about gut health to consumers, to even how healthy our employee workplace is! She even writes a few blogs here and there. Happy reading! :)

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