Kombucha Expands Its Audience

Kombucha Expands Its Audience
Kombucha has been a highly regional category, but we’re seeing this market start to consolidate around three national players who are pulling ahead of the pack: GT’s Living Foods, KeVita and Health-Ade,” Henkel noted. Brew Dr. and Humm are “neck-and-neck with potential for acceleration,” he noted, while adding that Revive is “offering the most frontal attack on the CSD source of volume.

https://www.bevnet.com/magazine/issue/2018/kombucha-expands-its-audience

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